Cookie and Tracking Technologies Policy
Last updated: August 14, 2026 · Effective: August 14, 2026
This policy supplements our Privacy Policy and explains which tracking technologies we use on www.solutechwest.com, what they do, who provides them, and how you can control them.
1. What cookies and similar technologies are
A cookie is a small text file a website stores on your device to recognize it on later visits. In addition to cookies, we use:
- Tracking pixels (also called tags or web beacons): invisible images or code snippets that record that you visited a page or took an action.
- Local storage (
localStorage,sessionStorage): browser areas where preferences and session data are kept. - Device identifiers and basic fingerprinting: a combination of technical data (browser, operating system, screen resolution) that helps distinguish devices.
- Embedded SDKs and widgets: third-party components such as the video player, the meeting scheduler or the chat widget, which may set their own cookies.
We refer to all of these as "cookies" throughout this document.
First-party and third-party cookies. First-party cookies are set by solutechwest.com. Third-party cookies are set by the providers named in section 3.
2. Our consent model
Before you make a choice, only strictly necessary cookies are active. No analytics, advertising or optional functionality cookie fires until you affirmatively accept it in our consent banner.
- Accepting and rejecting are equally easy: both buttons are identical in size, color and prominence.
- Closing the banner without choosing means rejecting, never accepting.
- You can change your mind at any time through the "Cookie preferences" button in the footer, in the same number of steps it took to accept.
- If your browser sends a Global Privacy Control (GPC) signal, we treat it as a valid advertising opt-out and confirm it on screen. Its absence is not treated as consent.
- Your preference is stored for 12 months, or until you change it or clear your browser cookies.
3. Categories of cookies we use
a) Strictly necessary — always on, no consent required
| Purpose | Description | Duration |
|---|---|---|
| Consent preference | Remembers your choice in the cookie banner | 12 months |
| Security and abuse prevention | Protection against automated form submissions and attacks | Session / 6 months |
| Server load balancing and performance | Traffic distribution and content delivery | Session |
| Language preference | Remembers whether you chose Spanish or English | 12 months |
Without these cookies the site cannot work properly. They are not used for advertising or profiling.
b) Analytics — require your consent
| Provider | What it does | Duration |
|---|---|---|
| Google Analytics 4 (Google LLC) | Measures visits, pageviews, traffic sources, session duration and conversions in aggregate. IP addresses are handled in anonymized form. | Up to 14 months |
We use this information to understand which content is useful and to improve the site. We do not use it to identify you personally.
c) Advertising and social media — require your consent
| Provider | What it does | Duration |
|---|---|---|
| Meta Pixel (Meta Platforms, Inc.) | Measures the effectiveness of our ads on Facebook and Instagram and enables advertising to people who visited our site | Up to 90 days (_fbp cookie) |
| Google Ads / Google Tag (Google LLC) | Measures campaign conversions and enables remarketing on the Display Network and YouTube | Up to 90 days (_gcl_au cookie) |
| LinkedIn Insight Tag (LinkedIn Corporation) | Measures B2B campaign conversions and enables professional audience building | Up to 6 months |
Important and transparent warning: when you accept this category, these providers receive online identifiers associated with your browser and may also use them for their own purposes. Under California and other state laws, that transmission may constitute a "sale" or "sharing" of personal information. You may refuse or revoke at any time with no consequence to you.
d) Functional and embedded services — require your consent
| Provider | What it does | Notes |
|---|---|---|
| YouTube (Google LLC) | Plays videos embedded on the site | We use privacy-enhanced mode (youtube-nocookie.com) and the video loads only when you click to play |
| Meeting scheduling tool | Lets you book a discovery meeting without leaving the site | Sets the provider's own cookies when the calendar opens |
| Site chat | Lets you talk with our team in real time | See the specific notice in section 5 |
4. Interest-based advertising
We do not display third-party ads on our site. We do use the platforms above to serve our own ads on Facebook, Instagram, Google, YouTube and LinkedIn after you have visited our site (remarketing). Besides our banner, you can manage this advertising directly at:
- Google: adssettings.google.com
- Meta: ad preferences in your Facebook or Instagram account
- LinkedIn: advertising settings in your account
- Industry tools: optout.aboutads.info (DAA) and optout.networkadvertising.org (NAI)
5. Chat and recording of interactions
If you open the site chat, the conversation is transmitted to and stored on our chat provider's servers so we can assist you and keep a record of what was agreed. Before the conversation begins you will be shown an express notice and must confirm it to continue. We do not use session replay tools that record your cursor movements or keystrokes.
6. How to control cookies
On our site. Use the "Cookie preferences" button in the footer at any time. You can accept or reject each category separately.
In your browser. All browsers allow you to block or delete cookies from their settings. Note that blocking strictly necessary cookies may prevent parts of the site from working.
Google Chrome · Safari · Mozilla Firefox · Microsoft Edge
With a universal signal. Install an extension or use a browser that supports Global Privacy Control (globalprivacycontrol.org). We honor it automatically.
7. Changes to this policy
We update this policy whenever we add, remove or modify a tracking technology, and we review the site's cookie inventory periodically. The "Last updated" date reflects the current version.
8. Contact
SOLUTECH WEST LLC · 2 S Biscayne Boulevard, Suite 3200 – 6949, Miami, FL 33131, USA · legal@solutechwest.com